Georg Baselitz is famous for exhibiting his paintings upside-down — or rather, right-side up, but with the subject matter inverted — to create unease and/or to make the content more difficult to interpret. His first inverted painting was in 1969, “The Wood on Its Head”. Flipping a traditional landscape of a tree made the work overcome representation, its artificiality highlighted, and left-brain analysis of it disrupted. The subject of the art was not as important as the work’s visual insight. It is immediately obvious that the tree, or in later works, the human being, is not the right way up. Genius, or gimmick? Bravado, or branding?